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• Process of determining whether a business idea is viable. • Preliminary evaluation of business idea that conducted for the purpose of dete... -
Opportunity: A favorable set of circumstances that creates a need for a new product, service or business. An opportunity has four essen... -
What Is a Business Plan? • Business Plan o A business plan is a written narrative, typically 25 to 35 pages long, that desc... -
Outlines • What is Innovation? • Creativity & Innovation • Innovation Vs Invention • Typ... -
What is Industry Analysis? • Industry o An industry is a group of firms producing a similar product or service, such as airli... -
It is very useful for a new venture to look at itself in a holistic manner and understand that it must construct an effective “business mode... -
BLUE OCEAN PARTS MATERIALS Each group has been given: • Straw, • string and • paper. Create a product based on the blue ocean strategy. The ... -
You can create good company names using these ideas: • a name which are connected to your nature of business • a n... -
1) Three reasons most new ventures need to raise money during their early life 2) Alternatives for raising money: • Personal funds i)Vast... -
In this chapter what has been covered during the lectured session are as below : 1.Explain the purpose of market segmentation. 2.Describe th...